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I love you so f***ing much

Total Sessions:
0
Total Impressions:
0
Unique In-Game Players:
0

The Objective

Build a high-impact integration into PLS Donate that celebrated the launch of their new album.

Network Experience Selected

Duration of Activation

  • 3 Days

Elements

  • Interactive listening party
  • Community build competition
  • Live AMA with the band
  • Limited free UGC drops

Results

Peak CCU: 31,000

Interactions: 2,000,000

Partial Track Plays: 1,400,000

Complete Track Plays: 640,000

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Total Sessions:
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